Training and Development
Corporate storytelling workshops that move people to action
A good story has the power to transport people and move them to action, whether it is to work for you, hire you, buy your product, or invest in your company. Schedule a learning experience with Storytelling.NYC and equip your team with powerful storytelling techniques that engage the heart as well as the mind.
Inquire about a workshop
Designed Around Your Team
Interactive, hands-on, and built around your real work
Workshops are available virtually or in person. A four-hour session tends to work well for an offsite, but Jay can customize the length and focus to fit your agenda.
Participants apply the techniques to their own real pitches, presentations, and stories rather than working only with generic exercises.
Everyone gets time to improve a piece of real work and get feedback from Jay and from each other.
Teaching clip
PopTech
A typical workshop
A practical storytelling method
- 1
Participants learn the GHOST Method™ — my easy, step-by-step framework for telling stories that captivate attention, spark curiosity, and take listeners on an emotional journey, priming them to remember, tell others, and take action.
- 2
We review a few exemplary stories and break them down together so participants can see how story elements work together to captivate, entertain, and move the listener.
- 3
Participants apply what they've just learned, sharing stories of their own and getting feedback.
— Jay Dixit
For Teams and Leaders
The human brain is wired for stories
Leading brands know that storytelling drives sales because unlike facts and figures, stories speak directly to our feelings. With the right instruction, anyone can learn the techniques that create curiosity, suspense, emotional engagement, and persuasion.
- the neuroscience of how storytelling works in the brain
- powerful techniques for creating curiosity, suspense, and emotional engagement
- what buttons to push to persuade your customers to act
The Art of Storytelling
Whether you are pitching investors, marketing your product, or going for the sale, this workshop teaches the tips, tricks, and techniques that make a story captivate people and move them to action.
Explore this workshopStorytelling for Sales
A sales-focused workshop on conveying your value proposition in story form, casting the customer as the main character, and moving people across the gulf from uncertainty to sale.
Explore this workshopBrand Story Workshop
A collaborative workshop that helps your team develop a unified brand story you can use across the company.
Explore this workshopHow to Talk About Your Product So Customers Understand
An intensive workshop on developing clear, vivid language that cuts through jargon and helps people understand what your product is and why it matters.
Explore this workshopDesigned Around Your Team
- 1
The Art of Storytelling
Whether you are pitching investors, marketing your product, or going for the sale, this workshop teaches the tips, tricks, and techniques that make a story captivate people and move them to action.
Inquire - 2
Storytelling for Sales
Explore this workshopA sales-focused workshop on conveying your value proposition in story form, casting the customer as the main character, and moving people across the gulf from uncertainty to sale.
Inquire - 3
Brand Story Workshop
A collaborative workshop that helps your team develop a unified brand story you can use across the company.
Inquire - 4
How to Talk About Your Product So Customers Understand
An intensive workshop on developing clear, vivid language that cuts through jargon and helps people understand what your product is and why it matters.
Inquire - 5
Storytelling for Lawyers
A workshop on turning cases, briefs, and arguments into compelling narratives that engage the heart right along with the mind.
Inquire - 6
Writing Clear Proposals
A practical training in clarity, structure, active language, and reader-centered thinking for proposals, plans, and strategic documents.
Inquire - 7
Storytelling for Impact
A session focused on emotional impact: how to shape a story that hits people emotionally and moves them to take action.
Inquire - 8
Design Your Own Program
A custom-designed learning experience tailored specifically to your team’s communication needs.
Inquire
Formats
Design the right workshop for your organization
- 60-90 minute keynote
- 2-4 hour interactive workshop (most popular: 4 hours)
- half-day or full-day training
- multi-session series
- in person or over Zoom
- customized slides and content to match your culture and needs
Pre-session customization: Jay builds a client-specific before-and-after exemplar from your own materials, so participants see the method applied to their actual work.
Tell Jay what your team is trying to communicate, who the workshop is for, and what you want participants to be able to do differently. Jay will reply personally, usually within one business day, to talk through the right format, focus, and length.
Bring this to your team